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Browse our class schedule to find when and where to take real estate courses.

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Pricing Strategy Advisor Certification

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Learn & Thrive

Designations / Certifications

Pricing Strategy Advisor Certification

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Determining property values depends more than ever on professional expertise and competence, the best use of technology, and approaching the pricing assignment from various perspectives.

The Pricing Strategy Advisor (PSA) certification is specifically designed to enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values.

In the one-day course, "Pricing Strategies: Mastering the CMA," learn how to select appropriate comparables and make accurate adjustments, guide sellers and buyers through the details of CMAs and the underlying pricing principles that inform them, and interact effectively with appraisers.

Registration:

Live or LearnMyWay®: To register for this course near you, or in an upcoming webinar, visit the Education Calendar.

Online Anytime: To purchase this course online anytime, available 24/7, visit the PSA website

Certification: Visit the PSA website for more information about the certification.

Live or LearnMyWay Online Anytime

Learning Objectives:

The purpose and benefits of CMAs, and how to guide clients through them
Terminology of pricing and valuation
The Code of Ethics as it relates to pricing
How to identify appropriate comparables, and where to find information about them
The role of supply and demand in pricing
How to adjust comparables
Specific challenges and special situations in making adjustments
How to work with appraisers
How to hone your pricing skills and practices

Benefits:

Use of PSA logo and name
Downloadable PSA Certificate
Customizable Press Release
PSA Customizable Marketing Materials
Monthly e-newsletter
Facebook private networking group

To Earn the Pricing Strategy Advisor (PSA) Certification you must:

Be a member in good standing of the National Association of REALTORS^®
Complete the one-day class, Pricing Strategies: Mastering the CMA
Submit an online application and one-time fee to NAR

Visit the PSA website for more information about the certification.

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